Table of Contents:
Use the TOC to navigate your way through the book. When you select a chapter the sections within will be revealed. Also, as you scroll down within a chapter the section you’re in will highlight.
Searching:
At the bottom of the book you’ll find your search field. When you enter a search term the results will slide up. Click one to be taken to that area of the book.
Study Aids:
If you’re purchased the All Access Pass and are ready to challenge yourself, click the Study Aids tab at the bottom of the book to reveal your Study Aid choices. Use the drag handles on the left to resize.
About the Author
John Gallaugher is an associate professor of information systems at Boston College’s Carroll School of Management. Professor Gallaugher spends roughly one month every year leading his students on field studies through Silicon Valley, Seattle, and other countries. This field work helps Professor Gallaugher bring current, practice-oriented examples into the classroom.
Professor Gallaugher’s research has been published in the Harvard Business Review, MIS Quarterly, and other leading IS journals, and his comments on business and technology have appeared in many outlets, including the New York Times, National Public Radio, WCVB-TV, the Seattle Times, the Associated Press, eWeek, the Daily Yomiuri (Japan), and the Nation (Thailand). His executive seminar and consulting clients include Accenture, Alcoa, Brattle Group, ING Bank Worldwide, Patni Computer Systems, Staples, State Street, the U.S. Information Agency, Duke Executive Education, Syracuse University, and the University of Ulster. Professor Gallaugher has been recognized for excellence and innovation in teaching by Boston College, BusinessWeek, the Decision Sciences Institute, WITS, and Beta Gamma Sigma (the business honor society).