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Textbook Details

Cover of Mastering Strategic Management v1.0.1
Mastering Strategic Management v1.0.1
By: 
Dave Ketchen and Jeremy Short
Published: 
June 2013
Discipline: 
Management & Organization Textbooks
ISBN (Digital): 
978-1-4533-5594-7

Brief Table of Contents

Chapter 1: Mastering Strategy: Art and Science

Chapter 2: Leading Strategically

Chapter 3: Leading an Ethical Organization: Corporate Governance, Corporate Ethics, and Social Responsibility

Chapter 4: Evaluating the External Environment

Chapter 5: Managing Firm Resources

Chapter 6: Selecting Business-Level Strategies

Chapter 7: Supporting the Business-Level Strategy: Competitive and Cooperative Moves

Chapter 8: Selecting Corporate-Level Strategies

Chapter 9: Executing Strategy through Organizational Design

Chapter 10: Competing in International Markets


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