Textbook Details
Mastering Strategic Management v1.0.3
- By:
- Dave Ketchen and Jeremy Short
- Published:
- August 2014
- Discipline:
- Management & Organization Textbooks
- ISBN (Digital):
- 978-1-4533-6513-7
Brief Table of Contents
Chapter 1: Mastering Strategy: Art and Science
Chapter 2: Leading Strategically
Chapter 3: Evaluating the External Environment
Chapter 4: Managing Firm Resources
Chapter 5: Selecting Business-Level Strategies
Chapter 6: Supporting the Business-Level Strategy: Competitive and Cooperative Moves
Chapter 7: Selecting Corporate-Level Strategies
Chapter 8: Executing Strategy through Organizational Design