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Table of Contents

    • About the Authors
    • Acknowledgements
    • Dedication
    • Preface
    • 1Information Systems in Your Life: Types of Systems and Careers
      • 1.1What Are Information Systems?
      • 1.2Designing Information Systems
      • 1.3The Big Picture
    • 2Information Systems to Enhance Business: Business Process Redesign

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      • 2.1Information Systems to Enhance Business: Business Process Redesign

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      • 2.2What Is a Business Process?

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      • 2.3Diagramming a Business Process

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    • 3Professionalism in Deliverables: Principles of Graphic Design

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      • 3.1C.R.A.P. Principles of Graphic Design

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    • 4User Centered Design: Design an iPhone App

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      • 4.1MIS and Marketing

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      • 4.2Laws of Branding

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      • 4.3Icon Design

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      • 4.4Plan and Design Your App

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    • 5Planning Usable Websites: Design a Website to Market the App

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      • 5.1Top Ten Guidelines for Site Usability

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    • 6Build, Buy, or Reuse Solutions: Develop a Website to Market the App

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      • 6.1Development Considerations

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      • 6.2Google Sites

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      • 6.3Database Integration

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    • 7Knowledge with Information Systems: Forecast Revenues and Expenses for the App

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      • 7.1Development Options and Costs

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      • 7.2Spreadsheets to Estimate Costs

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    • 8Decision Support: Determine Feasibility of a Business Loan for the App

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      • 8.1Calculate the Terms of a Loan

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    • 9Industry Analysis: Smartphone Apps

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      • 9.1Big Picture: Industry Analysis

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      • 9.2Representing Industry Information Using Graphs

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    • 10Business Intelligence: Analysis of App Sales Data

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      • 10.1Business Intelligence

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      • 10.2Databases

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    • 11Writing the Business Case: Design a Report for the App

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      • 11.1Pros and Cons of PowerPoint

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      • 11.2Schematic Report

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      • 11.3Template for the Report

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    • 12Presenting the Business Case: Design a Presentation for the App

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      • 12.1Designing Presentations

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    • 13Establishing Credentials: Networking and Placement

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      • 13.1Cover Letters, Resumes, Interviews

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    • 14Microsoft PowerPoint Techniques

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    • 15Cloud Computing Techniques

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      • 15.1Dropbox

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    • 16Microsoft Excel Techniques

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    • 17Microsoft Access Techniques

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    • 18Microsoft Word Techniques

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    • AAppendix A: Fonts

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      • A.1Additional Font Categories

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      • A.2Combining Fonts and Effects

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      • A.3Font Categories in Detail

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