Principles of Sociological Inquiry

- 1Beginning a Research Project
- 2Scientific Inquiry
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  - 2.1Research Methods for Everyday Life
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  - 2.2How Do We Know What We Know?
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  - 2.3Science, Social Science, and Sociology
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  - 2.4Doing Research for a Cause
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  - 2.5Doing Research for a Living
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- 3Research Design
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  - 3.1How to Design a Research Project
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  - 3.2Goals of the Research Project
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  - 3.3Qualitative or Quantitative? Some Specific Considerations
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  - 3.4Triangulation
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- 4 Survey Research: A Quantitative Technique
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  - 4.1Why Survey Research?
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  - 4.2Survey Research: What Is It and When Should It Be Used?
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  - 4.3Pros and Cons of Survey Research
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  - 4.4Types of Surveys
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  - 4.5Designing Effective Questions and Questionnaires
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- 5Data Analysis
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  - 5.1Analysis of Survey Data
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  - 5.2Reading Reports of Sociological Research
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  - 5.3Analysis of Field Research Data
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- 6Interviews: Qualitative and Quantitative Approaches
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  - 6.1Why Interview Research?
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  - 6.2Interview Research: What Is It and When Should It Be Used?
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  - 6.3Qualitative Interview Techniques and Considerations
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  - 6.4Quantitative Interview Techniques and Considerations
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  - 6.5Issues to Consider for All Interview Types
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- 7Field Research: A Qualitative Technique
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  - 7.1Why Field Research?
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  - 7.2Field Research: What Is It and When to Use It?
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  - 7.3Pros and Cons of Field Research
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  - 7.4Getting In
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  - 7.5Field Notes
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- 8Unobtrusive Research: Qualitative and Quantitative Approaches
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  - 8.1Why Unobtrusive Research?
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  - 8.2Unobtrusive Research: What Is It and When to Use It?
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  - 8.3Pros and Cons of Unobtrusive Research
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  - 8.4Unobtrusive Data Collected by You
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  - 8.5Reliability in Unobtrusive Research
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  - 8.6Analyzing Others’ Data
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- 9Other Methods of Data Collection and Analysis
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  - 9.1Why Additional Methods?
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  - 9.2Focus Groups
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  - 9.3Experiments
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  - 9.4Ethnomethodology and Conversation Analysis
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- 10Sampling
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  - 10.1Who or What?
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  - 10.2Populations Versus Samples
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  - 10.3Sampling in Qualitative Research
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  - 10.4Sampling in Quantitative Research
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  - 10.5A Word of Caution: Questions to Ask About Samples
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- 11Research Ethics
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  - 11.1Ethics in Sociological Research
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  - 11.2Research on Humans
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  - 11.3Specific Ethical Issues to Consider
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  - 11.4Ethics at Micro, Meso, and Macro Levels
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  - 11.5The Practice of Science Versus the Uses of Science
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- 12Linking Methods With Theory
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  - 12.1What’s Theory Got to Do With It?
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  - 12.2Micro, Meso, and Macro Approaches
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  - 12.3Paradigms, Theories, and How They Shape a Researcher’s Approach
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  - 12.4Inductive or Deductive? Two Different Approaches
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  - 12.5Revisiting an Earlier Question
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- 13Defining and Measuring Concepts
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  - 13.1Measurement, Conceptualization, and Operationalization
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  - 13.2Measurement
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  - 13.3Conceptualization
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  - 13.4Operationalization
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  - 13.5Measurement Quality
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  - 13.6Complexities in Measurement
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- 14Sharing Your Work
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  - 14.1Research as Public Activity
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  - 14.2Deciding What to Share and With Whom to Share It
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  - 14.3Presenting Your Research
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  - 14.4Writing Up Research Results
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  - 14.5Disseminating Findings
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  - 14.6Public Sociology
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  - 14.7Why Should We Care?
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  - 14.8Revisiting an Earlier Question: Why Should We Care?
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