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Organizational Behavior

v1.1 Talya Bauer and Berrin Erdogan

Chapter 1 Organizational Behavior

Learning Objectives

After reading this chapter, you should be able to understand and articulate answers to the following questions:

  1. What is organizational behavior (OB)?

  2. Why does organizational behavior matter?

  3. How can I maximize my learning in this course?

  4. What research methods are used to study organizational behavior?

  5. What challenges and opportunities exist for OB?