Principles of Marketing

ISBN (Digital): 978-1-4533-9195-2

The Chicago Manual of Style (17th Edition)

Tanner, Jeff and Mary Anne Raymond. Principles of Marketing. 4th ed. FlatWorld, 2019.

MLA Format (9th Edition)

Tanner, Jeff, et. al. Principles of Marketing. 4th ed., FlatWorld, 2019.

APA Format (7th Edition)

Tanner, J. and Raymond, M. (2019). Principles of Marketing. (4th ed.). FlatWorld.