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The Sustainable Business Case Book

By: 
Ross Gittell, Matt Magnusson, and Michael Merenda
Version: 
1.0
Published: 
August 2012
Page Count: 
336
Online Ebook Price: 
$29.95
Full Color Book + Online Ebook Price: 
$49.95
ISBN: 
978-1-4533-4676-1

This textbook is suitable for the following courses: Courses include Introduction to Business and Sustainable Business Enterprise.

The Sustainable Business Case Book combines the theory of sustainability with key concepts and analytical information with a collection of real-world cases that provide perspective and practical guidance on how sustainable businesses operate.

  • Engaging case studies with real-world application.
  • Student-friendly approach.
  • Customizable.

At FlatWorld, we take pride in providing a range of high-quality supplements alongside our titles, to help instructors teach effectively. Supplements are available for instructors who have registered their adoption with us. If you need to review or preview something specific, please contact us.


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Need assistance in supplementing your quizzes and tests? Our test item files (in Word format) contain many true/false, multiple choice, fill in the blanks, and short essay questions.

The Instructor Manual (in Word format) will help guide you through the main concepts of each chapter such as learning objectives, key terms and takeaways. Many also include explanations and answers to chapter exercises.

A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.

Ross gittell

Ross Gittell University of New Hampshire-Main Campus

Dr. Ross Gittell is well-known in economic and policy circles as an authority for economic analysis and forecasting. Prior to his appointment as Chancellor at CCSNH, he was the James R. Carter Professor at the Whittemore School of Business and Economics at University of New Hampshire. Dr. Gittell is active on numerous boards and commissions. He is Vice President, Forecast Manager, and a board member of the New England Economic Partnership. He was appointed by Governor Hassan and by Governor Benson to the New Hampshire Consensus Revenue Estimating Committee. Dr. Gittell has received several awards, including the Champion of Educational Opportunity Award from the NH Educational Opportunity Association and the Award for Excellence in Service from the NH Department of Resources and Economic Development.

Matt Magnusson University of New Hampshire-Main Campus

Matt Magnusson is a graduate of the University of New Hampshire’s (UNH) Whittemore School of Business and Economics with a master of business administration. He currently is earning his Ph.D. in natural resources and environmental studies at UNH and is also an adjunct lecturer at UNH, teaching sustainability business models. He has provided analysis on the economic impacts of several different environmental public policy initiatives, including work on the NH Renewable Portfolio Standard (RPS) and the Regional Greenhouse Gas Initiative (RGGI), a carbon cap-and-trade program in the Northeast. Other research includes “New Hampshire’s Green Economy and Industries: Current Employment and Future Opportunities,” “Economic Impact of the Proposed Antrim 30 MW Wind Power Project in Antrim, New Hampshire,” and the economic analysis of policies proposed in “The New Hampshire Climate Action Plan,” performed for the NH Climate Change Task Force.

Michael Merenda University of New Hampshire-Main Campus

Dr. Merenda is a Professor of Strategic Management and Entrepreneurship and Chair of the Management Departments in the Whittemore School of Business and Economics at the University of New Hampshire. His current research interests are in: Case research, The Role of Entrepreneurial Education in Fostering Entrepreneurship; TMT Experience in Venture Creation and The Strategic Use of Information Technology in SME Competitiveness. His research has appeared in: International Journal of E-Business Research, International Journal of Case Method Research & Application, Journal of Excellence in College Teaching, The Case Research Journal, Telecommunication Policy, Journal of Industrial and Corporate Change, Sloan Management Review, Journal of Business & Entrepreneurship, and International Entrepreneurship and Management Journal. Mike is Director of the University’s Annual Holloway Prize, Innovation-To-Market Competition and his students regularly participate in the Annual I2P (Idea to Product) Global Competition. Mike received his B.S. and M.B.A. degrees from Northeastern University and Ph.D. from the University of Massachusetts.
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