This textbook is suitable for the following courses: Business Communication, Business English, Business Presentation, and Professional Communication.
Business Communication for Success is a comprehensive introduction to business communication, which is organized in a clear, modular format based on four parts of business communication: principles, writing, presenting, and applying business communication in the real world. Unlike other books in the marketplace, McLean included sections dedicated to discussing mobile communication and family business communication. The Canadian version includes proper spelling and grammar for the Northern Territories and the examples are adapted to reflect Canadian companies and situations.
- Student-engaging activities including role-plays, small-group activities, and games.
- Assignment-based learnings such as journal writings, case studies, and self-assessment activities.
- Clear, modular organization based on four parts of business communication: principles, writing, presenting, and applying business communication.
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The Instructor Manual (in Word format) will help guide you through the main concepts of each chapter such as learning objectives, key terms and takeaways. Many also include explanations and answers to chapter exercises.
Test Item File
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PowerPoint Lecture Notes
A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.
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