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Stand Up, Speak Out: The Practice and Ethics of Public Speaking

Jason S. Wrench, Anne Goding, Danette Ifert Johnson, and Bernardo A. Attias
October 2011
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Stand Up, Speak Out: The Practice and Ethics of Public Speaking


Jason S. Wrench, Anne Goding, Danette Ifert Johnson and Bernardo A. Attias

In writing Stand Up, Speak Out, the authors’ goals were simple:

    • Help students become more seasoned and polished public speakers
    • Emphasize the importance of ethics in communication

    This textbook is suitable for these courses: Public Speaking, Communication

    This textbook is suitable for 2 and 4 year institutions.

    All three of the coauthors have conducted research on communication ethics and written about the importance of ethics in every facet of students’ communicative lives.

    With practicality in mind, the authors developed, Stand Up, Speak Out: The Practice and Ethics of Public Speaking, as a streamlined public speaking textbook. Many public speaking textbooks contain more than 20 different chapters, which is difficult to cover in a typical semester. This textbook is 18 unique chapters and aligns well with semester schedules.

    Stand Up, Speak Out’s practical approach and integrated ethical coverage sets it apart from other public speaking texts in the market.


      • The textbook’s 18 chapters are divided into four clear units of information: introduction to public speaking, speech preparation, speech creation, and speech presentation.

      • The authors focused on eight specific categories of public speaking ethics content areas: freedom of speech, honesty, plagiarism, ethical listening, ethical research, hate words, diversity and codes of ethics

      • The Flat World Knowledge publishing model allows instructors to adapt the textbook to the exact needs of their specific class and student body.

        See how easy it is to customize a textbook in this 4 minute demo: Flat World Editing Platform Video Demo

Teach Public Speaking? Adopt this college textbook as is or personalize it online at Flat World. Change chapter titles, move content with ease, and delight in how much less your students pay. We publish peer-reviewed textbooks by expert authors. You make them perfect for your course.

Jason S. Wrench Suny College At New Paltz

Jason wrench
Jason S. Wrench (Ed.D., West Virginia University) is an associate professor in the Communication and Media department at the State University of New York at New Paltz. Dr. Wrench specializes in workplace learning and performance, or the intersection of instructional communication and organizational communication. His varied research interests include communibiology, computer-mediated communication, empirical research methods, humor, risk/crisis communication, and supervisor-subordinate interactions. Dr. Wrench regularly consults with individuals and organizations on workplace communication and as a professional speech coach for senior executives. Dr. Wrench has published five previous books: Intercultural Communication: Power in Context, Communication, Affect, and Learning in the Classroom (2000, Tapestry Press), Principles of Public Speaking (2003, The College Network), Human Communication in Everyday Life: Explanations and Applications (2008, Allyn & Bacon), Quantitative Research Methods for Communication: A Hands-On Approach (2008, Oxford University Press), and The Directory of Communication Related Mental Measures (Summer 2010, National Communication Association), among others. Dr. Wrench was the editor of the Ohio Communication Journal from 2005– 2007, and has served as an associate editor for Communication Research Reports from 2007– 2010. Furthermore, Dr. Wrench has published over 30 research articles that have appeared in various journals: Communication Quarterly, Communication Research Reports, Education, Human Communication, Journal of Homosexuality, Journal of Intercultural Communication, Southern Communication Journal, The Source: A Journal of Education, and The NACADA Journal (National Association of Campus Advising). Many of his writings are available on his website at

Anne Goding Suny College At New Paltz

Anne Goding (MS, Eastern Washington University) is a lecturer in the Communication and Media department at the State University of New York at New Paltz. Ms. Goding specializes in the intersections of intercultural communication, storytelling, and public communication. From 1981 to 1992, Ms. Goding worked as a teacher for the Medicine Chief of the Bear Tribe Medicine Society in Spokane, Washington. Ms. Goding taught outdoor summer programs for adults, which included Native American philosophy, ceremonial etiquette in native societies, earth rituals, traditional women’s studies emphasizing Native Americans, the Sacred Pipe emphasizing Ojibwe and Paiute-Arapaho traditions, sweat lodge ceremony and symbolism emphasizing Ojibwe tradition, and the Vision Quest, a traditional rite of passage for contemporary people. From 1986–1989, Ms. Goding also worked as co-director of Bear Tribe Publishing Company. In 1994 Ms. Goding received a mini-grant from Eastern Washington University Foundation for the development of a teaching package in visual presentation for Public Speaking. She has presented workshops on public speaking for a range of audiences. Ms. Goding has previously published the article “How Institutional Meanings Displace the Real Environment (Revisiting Rio)” in the International Journal of Communication.

Danette Ifert Johnson Ithaca College

Danette Ifert Johnson is Professor of Communication Studies at Ithaca College. She previously taught at West Virginia Wesleyan College and Texas Tech University. Danette completed her undergraduate studies in history and speech communication at West Virginia Wesleyan College and earned an M.A. in educational psychology from West Virginia University and an M.A. and Ph.D. in communication studies from Northwestern University. During her almost 20-year teaching career, she has taught courses ranging from introductory Business & Professional Communication and Public Speaking to graduate courses in Quantitative Research Methods and Interpersonal Influence. She has written over 30 published articles and book chapters, including articles in Communication Education, Communication Research, Western Journal of Communication, and Communication Teacher. Danette has been recognized for her teaching with West Virginia Wesleyan’s (WVWC) Community Council Outstanding Faculty Award and WVWC’s Honors Faculty Member of the Year. In 2009, she was recognized as a Distinguished Teaching Fellow of the Eastern Communication Association (ECA). She is also a recipient of ECA’s Past President’s Award for early to mid-career scholarly achievement and service to the organization. Danette is a past Executive Director of ECA and is presently First Vice President-Elect of the organization.

Bernardo A. Attias California State University _ Northridge

Bernardo attias
Bernardo Alexander Attias (Ph.D., University of Iowa, 1997) is Department Chair and Professor of Communication Studies at California State University, Northridge, where he has taught since 1994. Dr. Attias teaches a variety of courses, including Rhetorical Theory, Classical Rhetoric, Postmodern Rhetoric, Freedom of Speech, Rhetoric of Peace and Conflict, Rhetoric of Crime and Punishment, Communication and Technology, Intercultural Communication, and Performance, Language, and Cultural Studies. His research is primarily in the areas of rhetorical studies, cultural studies, performance studies, and critical theory; he has written on media coverage of warfare, the politics of psychoanalysis, the history of sexuality, and electronic dance music culture. Dr. Attias is also a DJ and performance artist, and he brings his creative energy and interests into his scholarship and pedagogy.
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