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Cover of International Business: Opportunities and Challenges in a Flattening World v1.0.1
Published: 
August 2011
Page Count: 
360
ISBN (Digital): 
978-1-4533-3164-4

International Business: Opportunities and Challenges in a Flattening World

Custom Version 1.0.1
By Mason A. Carpenter and Sanjyot P. Dunung
Adapted by natasha munshi

Included Supplements

Key Features

Teaching International Business? Adopt this college textbook as is or personalize it online at Flat World. Change chapter titles, move content with ease, and delight in how much less your students pay. We publish peer-reviewed textbooks by expert authors. You make them perfect for your course.

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International Business: The Opportunities and Challenges of a Flat World

 

Mason Carpenter and Sanjyot Dunung


In writing International Business, Mason Carpenter and Sanjyot Dunung’s goals were clear and simple:

 

      • To help students understand how to build, lead, and thrive in global organizations in an increasingly flat world
      • To define a “flat world” as a global society where service industries dwarf manufacturing industries in terms of scale and scope, the Internet pervades in all aspects of life and work, and networks define modern businesses
      • To encourage students to see national borders as bridges, not barriers
      • To provide students with progressive and comprehensive coverage of the principles of international business.


This textbook is suitable for these courses:International Business

This textbook is suitable for 2 and 4 year institutions.


PEDAGOGICAL FEATURES:

This text is organized in a straightforward and logical manner, developing information throughout five different sections.

      • SECTION 1:

Introduces the global business course and concludes with a chapter on seizing global opportunities.

      • SECTION 2:

Develops student knowledge about key facets of the global business environment.

      • SECTION 3:

Develops knowledge about how a student or organization can exploit opportunities in that global environment.

      • SECTION 4:

Explores why the entrepreneurial context is changing and provides a lens for identifying and capitalizing on entrepreneurial opportunities.

      • SECTION 5:

Shows how key organizational activities can be managed for global effectiveness.

In addition to these five sections, this textbook’s individual chapters possess distinct features, including:

      • LEARNING OBJECTIVES & REVIEW QUESTIONS:

Each chapter contains enumerated learning objectives that conclude with a short summary (“Key Takeaways”) and five review questions.

      • UNIQUE GLOBAL BUSINESS CASES:

Every chapter concludes with a mini case on a unique global business that encompasses the topics shown in the chapter.

      • CUSTOMIZABILITY:

The Flat World Knowledge publishing model allows instructors to adapt the textbook to the exact needs of their specific class and student body.

See how easy it is to customize a textbook in this 4 minute demo: Flat World Editing Platform Video Demo

Instructor’s Manual

Instructor’s Manual

The Instructor’s Manual guides you through the main concepts of each chapter and important elements such as learning objectives, key terms, and key takeaways. Can include answers to chapter exercises, group activity suggestions, and discussion questions.

Instructor’s Manual

PowerPoint Lecture Notes

PowerPoint Lecture Notes

A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.

PowerPoint Lecture Notes

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Test Bank Files for Import to Learning Management Systems

Test Bank Files for Import to Learning Management Systems

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Test Item File

Test Item File

Need assistance in supplementing your quizzes and tests? Our test-item files (in Word format) contain many multiple-choice, fill-in-the-blank, and short-answer questions.

Other Supplements

Other Supplements

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Mason A. Carpenter University of Wisconsin-Madison

Mason Carpenter (PhD University of Texas at Austin) was the M. Keith Weikel professor of leadership at the University of Wisconsin-Madison’s Wisconsin School of Business. His research in strategic management concerned corporate governance, top management teams, social networks, and the strategic management of global startups and was published widely in leading management and strategy journals. He was also author of numerous books used in leading undergraduate, MBA, and education courses around the world, including Principles of Management published by Flat World Knowledge. He was associate editor of the Academy of Management Review and served on the editorial board of the Strategic Management Journal. At the University of Wisconsin, he was responsible for the undergraduate, MBA, and ExecMBA courses in business, corporate, and global strategy. With others, he had also advised the top management teams and business unit leaders of Fiskars, SABMiller, GE, Harley Davidson, Rockwell International, Vivendi, Kerry Ingredients, Covance, Danisco, Badger Meter, and Banta in the areas of strategy formulation, strategy implementation, and strategic change. His teaching accomplishments included MBA Professor of the Year, notoriety as one of the two most popular professors in several BusinessWeek MBA program polls, the Larson Excellence in Teaching award from the Wisconsin School of Business, and, most recently, a Distinguished Teaching award from the University of Wisconsin-Madison. He also worked to integrate experiential and behavioral perspectives of strategic management into the classroom through positions on the BPS and SMS Executive Committees, Doctoral and New Faculty BPS consortia, and the widely-used BPS Strategy Teaching Toolkit. He passed away in 2011 and is survived by his wife and two sons.

Sanjyot P. Dunung CEO and Founder, Atma Global; Professor of Practice, Thunderbird School of Global Management

Sanjyot P. Dunung (MBA Thunderbird School of Global Management) is a serial entrepreneur and global business executive with expertise in managing businesses through economic cycles and transformational change. A business evangelist and catalyst of growth, she has multidisciplinary skills in strategic planning, business development, raising venture and private capital, proprietary product development, channel partner strategy, and leading global teams. Sanjyot has a track record of helping businesses optimize costs and efficiencies by developing and implementing innovative digital learning and content solutions, including SaaS B2C and B2B, across multiple vertical markets.

Sanjyot has extensive global expertise with intuitive and seasoned in-depth knowledge of the intersection of business, global affairs, culture, technology, and education. She is a recognized thought leader integrating strategic global business and cultural leadership. Additionally, blending the practitioner-academic mindset, she provides consultative mentoring and problem-solving to boards and senior management.

Sanjyot is currently CEO and founder of Atma Global, an award-winning developer of innovative learning content and solutions, focusing on countries, cultures, business and global topics for the corporate, education, government, and travel markets. The firm recently launched Atma Insights, an award-winning digital streaming subscription service, featuring proprietary engaging and essential culture, country, business and global topics learning videos. 

She leads Atma Cultural Advisory Services, which provides thought leadership to global institutions, including the Fortune 500 and the government, on the impact, effectiveness, and cultural suitability of marketing, advertising, communications, and business processes and programs in target groups and across borders. The firm develops cost-effective learning solutions, enhancing the effectiveness of institutional initiatives and improving overall profitability.  

Sanjyot writes articles, appears on global media, and is often a guest speaker at conferences and seminars addressing international business, global cultures, and entrepreneurship. She has written sixteen business books including International Business: Opportunities and Challenges in a Flattening World (FlatWorld) and Global Business Management (FlatWorld). Sanjyot began her career as a banker in New York with American and Japanese banks.       


Sanjyot currently serves on the Board of Advisors, Truman Center for National Policy, Advisory Board of the Thunderbird School of Global Management and the Board of Trustees, National Small Business Association. Previously, she served as a member of the Board of Directors of UNICEF USA. She mentors entrepreneurs around the world. Her first activist young adult novel, Maddie & Sayara, explores the diverging paths of young girls around the world.


Sanjyot has received several awards, including the 2021 Outstanding 50 Asian Americans in Business Award and the 2021 AmChamRepresent Business Transformation Award: Women in Business. Her academic history includes a BA from Northwestern University and an MBA with an emphasis in International Finance from Thunderbird School of Global Management. She is a recipient of the school’s Distinguished Alumni Award and is a Professor of Practice. Sanjyot was born in India and raised in Liverpool, England, and Chicago, USA. She now lives in New York with her three sons.

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