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Cover of International Business: Opportunities and Challenges in a Flattening World v1.0
Published: 
August 2011
Page Count: 
436
ISBN (Digital): 
978-1-4533-2822-4

International Business: Opportunities and Challenges in a Flattening World

Version 1.0 By: Mason A. Carpenter and Sanjyot P. Dunung

Key Features

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International Business: The Opportunities and Challenges of a Flat World

 

Mason Carpenter and Sanjyot Dunung


In writing International Business, Mason Carpenter and Sanjyot Dunung’s goals were clear and simple:

 

      • To help students understand how to build, lead, and thrive in global organizations in an increasingly flat world
      • To define a “flat world” as a global society where service industries dwarf manufacturing industries in terms of scale and scope, the Internet pervades in all aspects of life and work, and networks define modern businesses
      • To encourage students to see national borders as bridges, not barriers
      • To provide students with progressive and comprehensive coverage of the principles of international business.


This textbook is suitable for these courses:International Business

This textbook is suitable for 2 and 4 year institutions.


PEDAGOGICAL FEATURES:

This text is organized in a straightforward and logical manner, developing information throughout five different sections.

      • SECTION 1:

Introduces the global business course and concludes with a chapter on seizing global opportunities.

      • SECTION 2:

Develops student knowledge about key facets of the global business environment.

      • SECTION 3:

Develops knowledge about how a student or organization can exploit opportunities in that global environment.

      • SECTION 4:

Explores why the entrepreneurial context is changing and provides a lens for identifying and capitalizing on entrepreneurial opportunities.

      • SECTION 5:

Shows how key organizational activities can be managed for global effectiveness.

In addition to these five sections, this textbook’s individual chapters possess distinct features, including:

      • LEARNING OBJECTIVES & REVIEW QUESTIONS:

Each chapter contains enumerated learning objectives that conclude with a short summary (“Key Takeaways”) and five review questions.

      • UNIQUE GLOBAL BUSINESS CASES:

Every chapter concludes with a mini case on a unique global business that encompasses the topics shown in the chapter.

      • CUSTOMIZABILITY:

The Flat World Knowledge publishing model allows instructors to adapt the textbook to the exact needs of their specific class and student body.

See how easy it is to customize a textbook in this 4 minute demo: Flat World Editing Platform Video Demo

Instructor’s Manual

Instructor’s Manual

The Instructor’s Manual guides you through the main concepts of each chapter and important elements such as learning objectives, key terms, and key takeaways. Can include answers to chapter exercises, group activity suggestions, and discussion questions.

Instructor’s Manual

PowerPoint Lecture Notes

PowerPoint Lecture Notes

A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.

PowerPoint Lecture Notes

Test Generator

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Test Bank Files for Import to Learning Management Systems

Test Bank Files for Import to Learning Management Systems

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Test Item File

Test Item File

Need assistance in supplementing your quizzes and tests? Our test-item files (in Word format) contain many multiple-choice, fill-in-the-blank, and short-answer questions.

Other Supplements

Other Supplements

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Mason A. Carpenter University of Wisconsin-Madison

Mason (PhD, 1997, University of Texas at Austin) was the M. Keith Weikel professor of leadership at the University of Wisconsin-Madison’s Wisconsin School of Business. His research in strategic management concerned corporate governance, top management teams, social networks, and the strategic management of global startups and was published widely in leading management and strategy journals. He was also author of numerous books used in leading undergraduate, MBA, and education courses around the world, including Principles of Management published by Flat World Knowledge. He was associate editor of the Academy of Management Review and served on the editorial board of the Strategic Management Journal. At the University of Wisconsin, he was responsible for the undergraduate, MBA, and ExecMBA courses in business, corporate, and global strategy. With others, he had also advised the top management teams and business unit leaders of Fiskars, SABMiller, GE, Harley Davidson, Rockwell International, Vivendi, Kerry Ingredients, Covance, Danisco, Badger Meter, and Banta in the areas of strategy formulation, strategy implementation, and strategic change. His teaching accomplishments included MBA Professor of the Year, notoriety as one of the two most popular professors in several BusinessWeek MBA program polls, the Larson Excellence in Teaching award from the Wisconsin School of Business, and, most recently, a Distinguished Teaching award from the University of Wisconsin-Madison. He also worked to integrate experiential and behavioral perspectives of strategic management into the classroom through positions on the BPS and SMS Executive Committees, Doctoral and New Faculty BPS consortia, and the widely-used BPS Strategy Teaching Toolkit. He passed away in 2011 and is survived by his wife and two sons.

Sanjyot P. Dunung CEO and Founder, Atma Global; Professor of Practice, Thunderbird School of Global Management

Sanjyot Dunung is CEO and founder of Atma Global, a leading-edge developer of innovative learning content and solutions, focusing on countries, cultures, and global business topics. The firm’s mission is to develop best-of-class, engaging learning solutions and products to help people of all ages understand and successfully interact with people from other cultures. Atma Insights, a digital streaming service, enables users to access essential culture, country, and global business learning videos. The firm’s Cultural Advisory Services provides thought leadership and assists institutions in understanding the impact of culture on their global business operations and objectives.

 

Sanjyot is a recognized leader in the field of cross-cultural learning and has extensive experience in developing innovative multimedia learning and content solutions. Sanjyot also periodically authors articles on international business and entrepreneurship. She has appeared on CNBC-TV, CNN International, Bloomberg TV, and various radio programs and is often a guest speaker at conferences and seminars addressing international business, global cultures, and entrepreneurship. 

 

Sanjyot has written sixteen books including International Business: Opportunities and Challenges in a Flattening World (FlatWorld); Global Business Management (FlatWorld); Straight Talk About Starting and Growing Your Own Business (McGraw Hill); and Doing Business in Asia: The Complete Guides (Simon & Schuster). Sanjyot began her career as a banker in New York with American and Japanese banks.

 

Sanjyot serves as the co-chair and mentor for Afghan women entrepreneurs through Project Artemis. Her first young-adult novel, Maddie & Sayara (Full Circle Media), explores the diverging paths of young girls around the world. Sanjyot is on the board of the Vote Mama Foundation, focused on removing legal, structural, and cultural barriers for working mothers, enabling them to run for elected office at every level of government. Sanjyot was selected as a Protégé member of the Committee of 200. She also served as a member of the Board of Directors of the U.S. Committee for UNICEF (United Nations Children’s Fund).

 

Sanjyot’s academic history includes a BA from Northwestern University and an MBA with an emphasis in International Finance from Thunderbird, the American Graduate School of International Management. She is a recipient of the school’s Distinguished Alumni Award and serves on the Thunderbird TGAN Advisory Board. Sanjyot was born in India and raised in Liverpool, England, and Chicago, USA. She now lives in New York with her three sons. 

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