Information Systems: A Manager’s Guide to Harnessing Technology
Custom Version 5.0.1
By John Gallaugher
Muhammad Hydari
Included Supplements
Key Features
- Unique approach to information systems by leading with strategic thinking before diving into technical topics.
- Current and engaging case studies that challenge students to apply what they’ve learned.
- Coverage of not only strategy and technology basics, but also of critical concepts including data analytics, security, social media, the sharing economy, disruptive innovation, network effects and more.
- In-depth profiles on widely-known firms such as Facebook, Amazon, Google, Netflix, Rent the Runway, and Zara.
- Customizable.
Students
Information Systems: A Manager’s Guide to Harnessing Technology covers all of the standard topics in management information systems. Gallaugher provides a holistic view of how business and technology interrelate, and how technology can be used to enhance a growth strategy in a corporation. This textbook uses extensive case studies on contemporary firms as a key part of the pedagogy, in order to demonstrate the real-world application of the topics. Gallaugher wrote this textbook to be as engaging as the best Wired and Wall Street Journal articles.
Instructor’s Manual
The Instructor’s Manual guides you through the main concepts of each chapter and important elements such as learning objectives, key terms, and key takeaways. Can include answers to chapter exercises, group activity suggestions, and discussion questions.
PowerPoint Lecture Notes
A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.
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Test Bank Files for Import to Learning Management Systems
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Solutions Manual
For exercises that need a little more explanation, our Solutions Manual will take you step by step through solving the problem and offer explanations on the answer.
Test Item File
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Other Supplements
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