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Business Communication for Success (Canadian Edition)

By: 
Scott McLean and Murray Moman
Version: 
1.0
Published: 
August 2012
Page Count: 
438
Online Access Price: 
$29.95
Full Color Book + Online Access Price: 
$54.95
ISBN: 
978-1-4533-4746-1

This textbook is suitable for the following courses: Business Communication, Business English, Business Presentation, and Professional Communication.

Business Communication for Success is a comprehensive introduction to business communication, which is organized in a clear, modular format based on four parts of business communication: principles, writing, presenting, and applying business communication in the real world. Unlike other books in the marketplace, McLean included sections dedicated to discussing mobile communication and family business communication. The Canadian version includes proper spelling and grammar for the Northern Territories and the examples are adapted to reflect Canadian companies and situations.

  • Student-engaging activities including role-plays, small-group activities, and games.
  • Assignment-based learnings such as journal writings, case studies, and self-assessment activities.
  • Clear, modular organization based on four parts of business communication: principles, writing, presenting, and applying business communication.
  • Customizable.
Scott mclean

Scott McLean Walden University

Scott McLean is a Contributing Faculty Member in the Communication Department at Walden University. He also served as an Associate Professor of Business Communication for the W. A. Franke College of Business, Northern Arizona University—Yuma, on a combined campus partnership with the University of Arizona and Arizona Western College. Scott McLean was the 2007–2011 Shadle-EdgeCombe Endowed Faculty Chair at Arizona Western College. Scott is the author of The Basics of Speech Communication, The Basics of Interpersonal Communication, and The Basic of Communication Studies, currently published by Pearson. He is also the author of Business Communication for Success, Business English for Success, Writing for Success, Intercultural Communication, and Group Communication (co-authored with Phil Venditti) with FlatWorld, has published in peer-review journals, classic car magazines, and newspapers. From his experience working with students at the community college and undergraduate level, including English 95 (development), 100 (college prep), 101 (composition and argumentation), 102 (literature and analysis) and 350 (business communication), he has learned the importance of clear, concise learning resources with scaffolding, frequent opportunities for engagement and demonstration of skill mastery, and the importance of the first English course as well as the Business Communication/English course on overall academic success for many students. He also serves as an international consultant to business and industry, and has worked with The Robert Wood Johnson Foundation; The Confederated Tribes of Warm Springs, Oregon; served on the Small Business and Innovative Research (SBIR) Evaluation Panel for the National Institutes of Health; evaluated programs for the Ministry of Hacienda, Chile; and many others. He has taught at AWC/San Luis on the US/Mexican Border, for Central Oregon Community College’s Branch Campus on the Warm Springs Indian Reservation, and for Universidad San Sebastian in Concepcion, Chile. Scott studied at Pontificia Universidad Catolica de Chile, at Washington State University's Edward R. Murrow School of Communication, and at Northern Arizona University–Flagstaff Department of English in the area of Professional Writing. He and his family divide their time between Chile and the United States.
Murray moman

Murray Moman Red River Clg App Arts/Sci/Tec

Murray Moman is an instructor in the Applied Commerce and Management Education department at Red River College in Winnipeg, Manitoba. He teaches business communication, sales communication, professional development, management and organizational behaviour, and office administration to students in a variety of college programs including: business administration, commerce/industry sales and marketing, international business, applied accounting, aviation management, and computer programming. Prior to teaching, Murray was a corporate trainer with Agricore United, and spent 16 years in various sales, marketing and editorial roles in the publishing industry. He has a Bachelor of Arts degree from The University of Manitoba (Psychology/English) and is currently completing his Certificate in Adult Education. Murray is passionate about teaching, hockey, and good food and drink with good friends. He and his family currently live in Winnipeg but dream of living in Hogwarts.
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