Information Systems: A Manager's Guide to Harnessing Technology
Custom Version 8.0.1
By John Gallaugher
Arthur Schneider
Included Supplements
Key Features
- Unique approach to information systems by leading with strategic thinking before diving into technical topics
- Current and engaging case studies that challenge students to apply what they’ve learned
- Coverage of not only strategy and technology basics, but also of critical concepts including data analytics, security, social media, the sharing economy, disruptive innovation, network effects and more
- In-depth profiles on widely known firms such as Facebook, Amazon, Google, Netflix, Rent the Runway, and Zara
- Customizable
Students
- Online Access Price
- $41.95
- Color Printed Textbook with Online Access Price
- $68.95
Information Systems: A Manager’s Guide to Harnessing Technology is suitable for undergraduate or MBA-level courses on business or management information systems taught in two- or four-year schools that are often called Introduction to Information Systems, Strategic Information Systems, Capstone Information Systems course, Technology Entrepreneurship, Digital Organization/Digital Leadership, Management Information, Information Technology or similar.
Information Systems: A Manager’s Guide to Harnessing Technology is updated regularly. In doing so, its primary goal is to strike a balance between core content and new developments in a rapidly evolving field. The result is a narrative grounded in relevant management theory and practice that features current, fresh, and engaging case studies and applications. Nearly all chapters receive at least some refresh of examples, statistics, and other data, while also ensuring the book’s underlying framework remains consistent and reflective of management best practices for using and successfully leveraging technology for individual and company success.
- About the Author
- Acknowledgments
- Dedication
- Preface
-
Chapter 1: Setting the Stage: Technology and the Modern Enterprise
-
Chapter 2: Moore's Law and More: Fast, Cheap Computing, and What This Means for the Manager
-
Chapter 3: Platforms, Network Effects, and Competing in a Winner-Take-All World
-
Chapter 4: Social Media, Peer Production, and Leveraging the Crowd
-
Chapter 5: Understanding Software: A Primer for Managers
-
Chapter 6: Software in Flux: Open Source, Cloud, Virtualized, and App-Driven Shifts
-
Chapter 7: Data and Competitive Advantage: Databases, Analytics, AI, and Machine Learning
-
Chapter 8: Information Security: Barbarians at the Gateway (and Just About Everywhere Else)
Instructor’s Manual
The Instructor’s Manual guides you through the main concepts of each chapter and important elements such as learning objectives, key terms, and key takeaways. Can include answers to chapter exercises, group activity suggestions, and discussion questions.
PowerPoint Lecture Notes
A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.
Test Generator - powered by Cognero
FlatWorld has partnered with Cognero, a leading online assessment system, that allows you to create printable tests from FlatWorld provided content.
Test Bank Files for Import to Learning Management Systems
For your convenience, we've packaged our test items for easy import into Learning Management Systems like Blackboard, Brightspace/D2L, Canvas, Moodle, or Respondus.
Test Item File
Need assistance in supplementing your quizzes and tests? Our test-item files (in Word format) contain many multiple-choice, fill-in-the-blank, and short-answer questions.
At FlatWorld, we take pride in providing a range of high-quality supplements alongside our titles, to help instructors teach effectively. Supplements are available for instructors who have registered their adoption with us. If you need to review or preview something specific, please contact us.
Already registered? Sign in here.