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West Virginia University at Parkersburg
MKTG331
Consumer Behavior
with Billy Stone, Ph.D.
Start Date: January 2023
Published: May 2014
ISBN: 978-1-4533-6314-0
ISBN: 978-1-4533-6314-0
Consumer Behavior Today
Version 1.0
By M. Joseph Sirgy, Don R. Rahtz, and Laura Portolese
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